HighStreet Collective Launches Retail Innovation Report Series
Retail group HighStreet Collective launched its first quarterly report that measures the top 12 technologies used in brick and mortar retail. This is not your run-of-the-mill, tech-speak-for-fellow-techies report, however.
The 19-page report, to be published quarterly, was designed to help guide retailers and brands in the right direction by showing living retail examples (good and bad), by identifying insights regarding evolving shopper behaviors and by rating shoppers’ technology expectations inside the store using an easy-to-understand 1-10 scale.
Fellow contributor and HighStreet co-founder Laura Davis-Taylor, who co-wrote Lighting Up the Aisle, thinks the time is right to raise the bar when it comes to retail. Sanjay Gidwani, the third contributor to the report, and HighStreet’s global strategist was once the founder and CEO of a retail chain in Australia, and has worked for global powerhouses Harrod’s of London and Prada.
Readers can download the report for free and sign up for future reports here.